The Client: CETA
The Brief: Bringing Women into the mainstream of the skill revolution.
Construction work has been associated with physicality and therefore considered not suitable or did not lend itself to women participation. Such notions have contributed to absence of training of women to develop skills that would enable them to fruitfully participate in the operations of the industry at different levels.
The Idea
To assist the Construction Sector Education and Training Authority (CETA) to reconnect with crucial stakeholders or special interest groups in its efforts to make a major contribution to the country’s economic development. That was part of moulding the Authority into an entity fit for purpose.
The Insight
In celebration of Women’s Month CETA hosted the ‘Women in Construction’ webinars in August 2020. Through this series CETA opened a national dialogue around improving participation of women in the construction industry in South Africa, laying the foundation for women of the next generation. The series provided opportunities to develop shared insights and priorities, advisory input and recommendations for focus and action by all stakeholders and it identifies and supports existing initiatives which offer promising opportunities for collaboration and scaling.
